About Chat React
The appetites of audiences is constantly changing.
When social media came out, almost 20 year ago, society held a fascination for the possibilities of realising the potential of social ties. That feels like a long time ago today. Unlike then, the audience of 2022 is largely made up of digital natives, always connected, and hungry for bite-sized news, knowledge and entertainment.
For many, social channels have become congested, fanciful, full of irrelevance. This is partly because everyone is ‘on the same channel.’ Nevertheless, the success stories of Twitter and TikTok go to show that tastes have changed towards nibbling on information and entertainment.
TwoMinuteReads.Com is a FREE blog and newswire service designed for writers, and people who still like to read. We’re serving communities of individuals that lack ‘a place’ to share their community news, knowledge and information. What makes our platform unique, is that it guarantees readers get to read abridged versions of content. When we say it’s a two minute read, we mean it. Four hundred words is all you get.
We’re making TwoMinuteReads.Com a neat, friendly, helpful place to be for people who like to write, and for those who like to read.
Founders and leadership
ChatReact Ltd is founded by three pioneers of the Dotcom era of technology and social media.
Founder and CTO
Bilal is a tech innovator born to the era of social media. In Pakistan, Bilal helped his Presidential candidate into office in the late ’90’s using his social media guile and tech innovations to power an unprecedentedly successful campaign. Today, Bilal and his wife run the international technology company, AbmaSoft.
Founder and Chairman
In the late ’90’s and early 00’s, Sid founded and successfully took two payments processing tech businesses to trade sales. Sid runs an investment company specialising in FinTech, exploring his passions for innovation and the positive development of digital solutions for the benefit of society.
Ian began the ’00’s writing a string of books on the rise of cloud computing and social media (before it happened). In 2003, he co-created Encanvas, one of the first Low-Code platforms to reach the enterprise market. Today, he runs the marketing innovation agency Newton Day.
Our team is made of clever techies, editors and marketing folk. We all share a passion for the possibilities of technology to do good for society by sharing ideas and stories, encouraging innovation and supporting the needy.
Erica is a seasoned marketer with a career in the creative industry before moving over to social media publishing. She has a three years track record of leading projects in social media planning, marketing management, and video production.
Francesca is a multi-disciplinary business manager with experience of running large, complex programs. In our team, Chess is ‘the boss’ – making sure everyone knows what needs to be done, and equipping them to do it.
Digital Marketing Manager
Mason began his career by signing up for a social media apprenticeship in 2018. It soon became a passion and, over the last three years, he has run a series of successful digital marketing programs for technology, professional services, FinTech and workplace management companies around the world.
Webmaster and Head of Search Engine Optimisation
Eve started her work life by setting up her own online re-marketing business. Her interest in the possibilities of SEO led to some self study and this equipped her with the skills to find a role working in SEO for Newton Day. Since then, her career has gone from strength to strength. Today, she is an accomplished web designer and SEO marketer with two years experience in driving high performance results.
Chloe is one of those rare and fortunate people who does a job they love to do. That’s because being an editor blends Chloe’s interest in societal topics with writing and research. Chloe is a quirky character, a popular member of the team, always a joy to work with and extremely capable.
Jake came to the digital marketing industry from an academic background, having completed a Masters’ in history. Unbeknownst to anyone at the time, Jake possess a natural flair for article writing and editorial. Since Jake moved industry in 2021, he’s become a mainstay in our team.